The best digital marketing company in Manchester
Greenlight Web is one of many excellent digital marketing companies in Manchester, at last count over 150, so how do you choose? The key point to note is that no agency can claim to be the best at everything: some agencies are stronger at design and build of websites, others specialise in SEO services or…
Meta PPC, Ad Objectives, What Are They and How to Use Them
Meta ads are the amalgamation of PPC (Pay-per-click) across all the owned Meta platforms, such as Facebook, Instagram, Messenger, and WhatsApp. With over 3 billion users across the Meta family of products, it is easy to see why there is an audience for most businesses to pursue through PPC. Currently, there are no paid advertisements…
Getting Started with Google Search Console
What is Google Search Console? Google Search Console (GSC) is a free tool offered by Google that gives website owners, web admins, SEO specialists, and content creators the ability to monitor and improve their website’s performance and Google search results. It provides a wealth of information and tools to help you understand how Google perceives…
On-Page SEO: Boost Your Site’s Visibility
Are you struggling to attract organic traffic to your website? Wondering how to improve your website’s visibility and search engine rankings? The answer lies in on-page Search Engine Optimisation, or SEO. Many website owners focus solely on off-page SEO strategies, such as backlinking and social media promotion. But did you know optimising your website’s on-page…
Digital Edge – Greenlight Web Newsletter – Issue 2
DIGITAL EDGE B2B MARKETING TIPS & INSIGHTS FROM THE TEAM AT GREENLIGHT WEB ISSUE 2 – Festive Edition! GET IN TOUCH DIGITAL EDGE B2B MARKETING TIPS & INSIGHTS FROM THE TEAM AT GREENLIGHT WEB ISSUE 2 Festive Edition! GET IN TOUCH Digital Edge – the marketing newsletter from Greenlight Web provides company updates, hints and…
Launching a new brand with a modest budget
After many years of helping clients rebrand or launch new services the Greenlight Web team are proud to be marketing one of our own Greenlight Innovates brands, JIM Jobs in Manchester In the highly competitive Job Board market our solution appears unique, totally focussed on a single Geographic area of Manchester. Most job boards build…
A Comprehensive Guide to Achieving Brand Success
Achieving brand success is filled with challenges and opportunities, but to help you navigate this path effectively, it is essential to create a roadmap that sets the direction for your brand. This roadmap should include a series of statements, guides, and goals that not only guide you but also your team and stakeholders. These key…
100% Increase in LinkedIn Followers in 3 Months
The Greenlight Web team are completely focussed on the growth of their clients through great marketing and occasionally we step back and look at our own gaps. In 2023 we have created a new website that showcases some of our work and demonstrates the breadth of skills the team has https://www.greenlightweb.co.uk/our-work// The table below shows…
Digital Edge – Greenlight Web Newsletter – Issue 1
DIGITAL EDGE B2B MARKETING TIPS & INSIGHTS FROM THE TEAM AT GREENLIGHT WEB ISSUE 1 GET IN TOUCH DIGITAL EDGE B2B MARKETING TIPS & INSIGHTS FROM THE TEAM AT GREENLIGHT WEB ISSUE 1 GET IN TOUCH Digital Edge – the marketing newsletter from Greenlight Web provides company updates, hints and tips, latest trends, client success…
Alderley Park Suppliers Fair
This week the team Greenlight Computers had a stand at Alderley Park Suppliers Fair. Alderley Park is one of the Greenlight office locations and primarily hosts businesses from the science and pharmacy industry, one of our specialities, which meant it was the ideal place to get some new clients and learn a bit more about what goes…
B2B Networking as a Digital Marketing Agency – SKBH Event 27th September 2023
As long-term sponsors, Greenlight Web have attended many of MBH’s highly popular B2B networking events and at the most recent event, at the Mercure Manchester Piccadilly Hotel, our very own relationship manager Leah Bentley did a short presentation about the great things we do at Greenlight Web as well as enlightening the attendees of our various…
Social Media for Business
Our small but beautifully formed team at Greenlight Web do some great things that really help our clients become more visible and generate leads. We felt it was time to start sharing a few of the “tricks of the trade” that anyone looking to boost their company visibility can do. Brand Protection – Know Your…
The impact of LinkedIn Posts on Website Visitors
Lots of conversation goes on around the use of Social Media and its potential impact on website traffic, so we thought it would be useful to investigate for real evidence. We started with the question “Is there correlation between LinkedIn posts and website visitors and what factors influence the correlation?” and put this into ChatGPT.…
The positives and challenges of working in a hybrid work environment.
We have a great team of creatives and developers here at Greenlight Web, all of whom live in different areas across the Northwest. Now that we have settled in at Sci-Tech Daresbury we are bringing everyone back to the new office for team collaboration days. Since the COVID-19 pandemic, hybrid working environments are now very…
Greenlight Web Releases a New Website, Just in Time for 2023
We are excited to announce the relaunch of our website, greenlightweb.co.uk. After months of hard work and dedication, we are proud to bring you a completely redesigned and improved online experience. Our new website has a clean and modern design, making it easy for you to navigate and find the information you need. We have…
What is the difference between WordPress.com and WordPress.org?
To an untrained eye, you may think WordPress is one simple product. But make the mistake of going to the wrong website extension and you can find yourself with the wrong WordPress product that you hoped for. Both wordpress.com and wordpress.org are both offered through the WordPress foundation, an open-source project to help build the…
Announcing Some Exciting New Features: Get 10 Top Tips Free eBook for Creating a Website
We have put together a professional, easy to follow tips guide on what to consider when creating your own website. It is a guide that strips down to ten fundamental points of what you need to consider when creating and maintaining a website and making it an effective tool for your business. To provide a…
WordPress Trends You Should Know About
Gutenberg Enhancements Gutenberg is following a four-phase roadmap that will touch major pieces of WordPress. WordPress is always evolving and currently work is specifically underway on the second phase of the Gutenberg project. The goal of this project is to provide a greater web presence for people wanting to start businesses, which WordPress has been doing since…
Being a Trainee Web Developer for Greenlight Web
Joining Greenlight Web I initially chose to enter web development due to the continuous learning opportunities that inherently comes with the industry. Especially as in my previous job, I felt as if I had learned all that there was to know within just three years. Having had coding experience from high school and a passion…
Is Page Load Speed Important for a Website?
What is page load speed? Page load speed is the time it takes to load a page on a website. The longer a page takes to load, the more visitors will hit that back button. A page should take 2 seconds to load. Anything longer than 3 seconds and you will start losing visitors. Why…
Why a WordPress Website Is So Much Better Than a Hard-Coded One
For those outside of the web industry, you may have no idea what WordPress is. You may not even know what a CMS is. But here at Greenlight Web, it is our bread and butter. WordPress, our speciality CMS platform of choice, provides the backbone of our professional website services to clients up and down the…
How to Get Work Experience in Web Design Manchester
Getting your foot in the door is perhaps the hardest stage of anyone wanting to start their career. You may have gone through roles that didn’t quite fit what you were looking for long term. Or perhaps, you are fresh-faced and ready to take on your passion. Greenlight Web is here to break down what…
Why it is Important to Ensure Your Website Has Valid SSL Certification!
What is SSL Certification? An SSL Certificate is a digital certificate that authenticates a website’s identity and enables an encrypted connection. SSL stands for Secure Sockets Layer, a security protocol that creates an encrypted link between a web server and a web browser. SSL Certificates protect your sensitive information such as credit card information, usernames, passwords etc.…
The Benefits of Hiring a Professional Web Design Company
We often find clients who come to us with websites that they have had a friend of the owner develop. There is no denying that some of these websites can be great, but for most of the time, better opportunities can be had with a local web design company such as Greenlight Web in Manchester. Professional designers Designers who…
5 Reasons Why Your Business Needs a Responsive Website
A responsive website is a great way to reach customers on all devices. It doesn’t matter what industry you’re in – having your website accessible on any device will give your company the competitive edge it needs in this digital age. The idea now is to create a website that will be able to adapt quickly and…
How to Create an SEO friendly Blog Post
Blogs are one of the most popular ways for businesses and people to share their thoughts and opinions with others. It is also one of the easier ways to create brand awareness and become an authority in your business sector. This article will show you how to create an SEO friendly blog post in a…
7 Features That Your Homepage Must Have
The homepage is the single most important page of any website, even more so than landing pages or your own store. The homepage is a window into your business and sets the branding for your company, it is often the most visited page and is where first impressions count. Therefore, we are talking about the…
Why Is Social Media So Important In Today’s World And How You Can Utilise It For Your Business!
Social media marketing has very quickly become an essential business tool for companies that allows them to use social media platforms to connect and engage with their target market, potential customers, and existing ones. Billions of people are active on social media and no matter who your target market is, there are thousands and thousands…
Greenlight’s Tips To Make 2021 A Great Year!
At the moment, with so many new businesses being created through the pandemic but also plenty of existing companies struggling, it is crucial that companies fully utilise their IT, Telecoms, and Digital Marketing. Below, Greenlight have highlighted how our group can help your company start 2021 right! Greenlight Computers Now is the perfect time to…
The Importance of UI/UX in Defining Your Brand
One question that I get from clients whenever we talk about the importance of good design when creating a website is, ‘What is the difference between UI and UX design and how do the two elements A – play a part in engaging users, getting them to spend time on your site, and B –…
The Fight Against Cyber Crime Escalates
Cyber threats continue to grow, sadly, during the Coronavirus pandemic lockdown across the globe. The press is full of nightmare stories, but the big players are battling hard to keep us all safe. Here are some examples that act as both: Warning to be vigilant (if in doubt don’t click) and Confidence that the IT…
Your Digital Marketing Presence is Key to 21st Century Success
75% of the World is now Working from Home, physical meetings are off the agenda, so your Digital Marketing is where you will be seen (or not). • Don’t sit there with an Unsecure website, nobody will call you. • If you have products to sell why not package them up and sell them through…
WordPress Release 5.4 RC3
The next WordPress release is due on 31st March 2020. This is for version 5.4 RC3. As with all major releases, this will have a positive impact on the performance of many websites BUT importantly a negative impact on those websites that are Plugin heavy. Plugin and Theme developers should have reviewed their products against the…
Advantages of Working From Home
After an initial flourish of project cancellations, the Digital Marketing industry is starting to report slightly better news. Businesses are realising that 12 weeks out maybe the ideal opportunity to focus on the long await rebrand. Working from home is offering key marketing staff time to concentrate on new messages the business wishes to give…