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The best digital marketing company in Manchester

Greenlight Web is one of many excellent digital marketing companies in Manchester, at last count over 150, so how do you choose? The key point to note is that no agency can claim to be the best at everything: some agencies are stronger at design and build of websites, others specialise in SEO services or…

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Meta PPC, Ad Objectives, What Are They and How to Use Them

Meta ads are the amalgamation of PPC (Pay-per-click) across all the owned Meta platforms, such as Facebook, Instagram, Messenger, and WhatsApp. With over 3 billion users across the Meta family of products, it is easy to see why there is an audience for most businesses to pursue through PPC. Currently, there are no paid advertisements…

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Getting Started with Google Search Console

What is Google Search Console? Google Search Console (GSC) is a free tool offered by Google that gives website owners, web admins, SEO specialists, and content creators the ability to monitor and improve their website’s performance and Google search results. It provides a wealth of information and tools to help you understand how Google perceives…

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On-Page SEO: Boost Your Site’s Visibility

Are you struggling to attract organic traffic to your website? Wondering how to improve your website’s visibility and search engine rankings? The answer lies in on-page Search Engine Optimisation, or SEO. Many website owners focus solely on off-page SEO strategies, such as backlinking and social media promotion. But did you know optimising your website’s on-page…

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JIM - Launching A New Brand With A Modest Budget

Launching a new brand with a modest budget

After many years of helping clients rebrand or launch new services the Greenlight Web team are proud to be marketing one of our own Greenlight Innovates brands, JIM Jobs in Manchester In the highly competitive Job Board market our solution appears unique, totally focussed on a single Geographic area of Manchester. Most job boards build…

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The impact of LinkedIn Posts on Website Visitors

Lots of conversation goes on around the use of Social Media and its potential impact on website traffic, so we thought it would be useful to investigate for real evidence. We started with the question “Is there correlation between LinkedIn posts and website visitors and what factors influence the correlation?” and put this into ChatGPT.…

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What's the difference between WordPress.com and WordPress.org?

What is the difference between WordPress.com and WordPress.org?

To an untrained eye, you may think WordPress is one simple product. But make the mistake of going to the wrong website extension and you can find yourself with the wrong WordPress product that you hoped for. Both wordpress.com and wordpress.org are both offered through the WordPress foundation, an open-source project to help build the…

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WordPress Trends You Should Know About

WordPress Trends You Should Know About

Gutenberg Enhancements Gutenberg is following a four-phase roadmap that will touch major pieces of WordPress. WordPress is always evolving and currently work is specifically underway on the second phase of the Gutenberg project. The goal of this project is to provide a greater web presence for people wanting to start businesses, which WordPress has been doing since…

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Being a Trainee Web Developer for Greenlight Web - Featured image

Being a Trainee Web Developer for Greenlight Web

Joining Greenlight Web I initially chose to enter web development due to the continuous learning opportunities that inherently comes with the industry. Especially as in my previous job, I felt as if I had learned all that there was to know within just three years. Having had coding experience from high school and a passion…

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Why a WordPress Website Is So Much Better Than a Hard-Coded One - Featured image

Why a WordPress Website Is So Much Better Than a Hard-Coded One

For those outside of the web industry, you may have no idea what WordPress is. You may not even know what a CMS is. But here at Greenlight Web, it is our bread and butter. WordPress, our speciality CMS platform of choice, provides the backbone of our professional website services to clients up and down the…

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How to Get Work Experience in Web Design Manchester - Featured image

How to Get Work Experience in Web Design Manchester

Getting your foot in the door is perhaps the hardest stage of anyone wanting to start their career. You may have gone through roles that didn’t quite fit what you were looking for long term. Or perhaps, you are fresh-faced and ready to take on your passion. Greenlight Web is here to break down what…

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Why it is Important to Ensure Your Website Has Valid SSL Certification! - Featured image

Why it is Important to Ensure Your Website Has Valid SSL Certification!

What is SSL Certification? An SSL Certificate is a digital certificate that authenticates a website’s identity and enables an encrypted connection. SSL stands for Secure Sockets Layer, a security protocol that creates an encrypted link between a web server and a web browser. SSL Certificates protect your sensitive information such as credit card information, usernames, passwords etc.…

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5 Reasons Why Your Business Needs a Responsive Website - Featured image

5 Reasons Why Your Business Needs a Responsive Website

A responsive website is a great way to reach customers on all devices. It doesn’t matter what industry you’re in – having your website accessible on any device will give your company the competitive edge it needs in this digital age. The idea now is to create a website that will be able to adapt quickly and…

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How to Create an SEO friendly Blog Post - Featured image

How to Create an SEO friendly Blog Post

Blogs are one of the most popular ways for businesses and people to share their thoughts and opinions with others. It is also one of the easier ways to create brand awareness and become an authority in your business sector. This article will show you how to create an SEO friendly blog post in a…

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7 Features That Your Homepage Must Have - Featured image

7 Features That Your Homepage Must Have

The homepage is the single most important page of any website, even more so than landing pages or your own store. The homepage is a window into your business and sets the branding for your company, it is often the most visited page and is where first impressions count. Therefore, we are talking about the…

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Greenlight’s Tips To Make 2021 A Great Year! - Featured image

Greenlight’s Tips To Make 2021 A Great Year!

At the moment, with so many new businesses being created through the pandemic but also plenty of existing companies struggling, it is crucial that companies fully utilise their IT, Telecoms, and Digital Marketing. Below, Greenlight have highlighted how our group can help your company start 2021 right! Greenlight Computers Now is the perfect time to…

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The Importance of UI/UX in Defining Your Brand - Key image

The Importance of UI/UX in Defining Your Brand

One question that I get from clients whenever we talk about the importance of good design when creating a website is, ‘What is the difference between UI and UX design and how do the two elements A – play a part in engaging users, getting them to spend time on your site, and B –…

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Your Digital Marketing Presence is Key to 21st Century Success - Featured image

Your Digital Marketing Presence is Key to 21st Century Success

75% of the World is now Working from Home, physical meetings are off the agenda, so your Digital Marketing is where you will be seen (or not). • Don’t sit there with an Unsecure website, nobody will call you. • If you have products to sell why not package them up and sell them through…

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