Project Description

The Challenge

The Challenge

About Hostmine

Crypto mining is set to shape the future of global finance and ‘J-Ash-D Crypto’, a Manchester based crypto mining services company were determined to get ahead of the curve by establishing ‘Hostmine’, as the ‘first of it’s kind’ mining platform that enables users to buy, rent and host crypto mining servers online with full control over their crypto currency earning potential.

The challenge however was ‘how to present this unique proposition to a general public who potentially know very little about the crypto mining process, how currency is mined, what costs are involved and what are the potential rates of return? Hostmine offers interested parties an opportunity to find out more and take their first steps into the world of mining crypto currency.

The Greenlight approach

Greenlight design and develop inspiring WordPress websites that deliver standout for our clients, creating online experiences that connect with target audiences to deliver
interesting and meaningful content.. To enable J Ash D crypto to establish the Hostmine brand and present it’s unique proposition, we needed to take Hostmine on a journey.

  • Design and develop a corporate logo and colourway.
  • Design and develop a WordPress Website to define the core offering and deliver a structured user journey to present the Hostmine proposition.
  • Develop a series of key infographics to visually convey the details.
  • Deliver Post go-live SEO and Social Media Strategy to increase traffic.

Our Solution

Our Solution

Corporate Logo Design
As Hostmine is a completely new venture, part of the challenge was to develop a strong brand to perfectly define the Hostmine business. To visually represent the brand, we designed a logo to aid customer recognition, build brand loyalty & trust.

Logo design visuals presented to the client:

Corporate Logo Design
As Hostmine is a completely new venture, part of the challenge was to develop a strong brand to perfectly define the Hostmine business. To visually represent the brand, we designed a logo to aid customer recognition, build brand loyalty & trust.

In business, a good decision is an informed decision. We created a series of logo designs to offer a wide scope of ideas and colourways. We looked at strapline options and created a series of design visuals for the client to select from.

In business, a good decision is an informed decision. We created a series of logo designs to offer a wide scope of ideas and colourways. We looked at strapline options and created a series of design visuals for the client to select from.

Logo design visuals presented to the client:

Hostmine 1

The selected logo:

Hostmine 2

Website design and development
Following design and client approval, we developed a WordPress website that not only loads quickly and looks great, but is reliable, secure and. offers visitors access to key content that enlightens and informs around the benefits of mining crypto currency via the hostmine platform.

To create content we interviewed key people within the business to define the proposition, creating words and images with UX at the heart of our design decision making process. The target audience ranges from crypto-asset novices through to highly accomplished crypto experts, Our solution presents clear and concise content that reflected the bespoke services, products and mining options Hostmine makes available to users.

To accompany the online server shop where visitors can purchase their chosen server, we developed a bespoke crypto-asset mining calculator to help guides users as to the volume of crypto-assets that can be mined on a monthly basis, based around server choice and varying mining costs.

Infographic design and graphics styling
A picture is worth a thousand words has never been a more apt statement when we discuss the benefits of using infographics to present potentially complicated pieces of information. Our designers designed and developed a series of infographics to tell a series of stories that will be utilised throughout the site and supporting materials.to users.

SEO and social media strategy
Post website Go-live, we implemented SEO, (search engine optimization) to help establish Hostmine on the web, increasing visibility across the various search engines.

Greenlight Web
Hostmine 3

We then created a social media strategy to define our approach to talking to potential website users across the various social media platforms. Solutions include, Google and Bing ads, PPC campaigns and social media advertising.

Greenlight Benefits

  • Proven track record of delivering digital marketing expertise
  • Specialist website development on the WordPress platform
  • B2B abd B2c customer base with a focus on Technology and Research
  • Flexible Commercial terms for customers • Central Manchester location

We then created a social media strategy to define our approach to talking to potential website users across the various social media platforms. Solutions include, Google and Bing ads, PPC campaigns and social media advertising.

Hostmine 4

Greenlight Benefits

  • Proven track record of delivering digital marketing expertise
  • Specialist website development on the WordPress platform
  • B2B abd B2c customer base with a focus on Technology and Research
  • Flexible Commercial terms for customers • Central Manchester location
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